Description
Kennywood Park is searching for a group of motivated students to serve as Public Relations/Social Media interns during the 2016 season! Kennywood, founded in 1898, is one of America’s most iconic traditional amusement parks and one of the most recognizable brands in Western Pennsylvania. Interns will learn from and assist the Director of Public Relations and the Marketing Department at large in managing Kennywood’s growing social media presence, working with media professionals covering Kennywood, and assisting in various events held at Kennywood throughout the summer season.
The interns who join the Kennywood PR team will receive an on-the-ground training in managing the reputation of one of the most treasured institutions both in the Pittsburgh area and the amusement industry. Applicants to this position must exhibit excellent work ethic and communication skills, demonstrate creativity, and understand the importance of attending to even the smallest details. This internship coincides with Kennywood’s operating season, which runs from May – September. This is an unpaid internship, though interested individuals can work in a seasonal role at Kennywood concurrent with the internship.
Responsibilities
- Monitor all forms of media
- Monitor and engage with social media users discussing and interacting with the Kennywood brand
- Assist Director of Public Relations in schedule and coordinate speaking engagements, appearances, photo shoots, and other special events
- Create and schedule content for Kennywood social media platforms
- Write press releases and other materials
- Screen phone calls
- Assist with mailings, print production
- Create interview preparation materials
- Compile contact lists
- Create or update databases
- Greet guests and clients
Requirements
Students applying for this internship must have strong communication skills and should be majoring in Public Relations, Communications, Marketing or Journalism. Applicants should also have strong writing skills, as well as a solid understanding of social media. Current students will preferably have at least sophomore standing. The public relations intern will be mentored and work alongside the principals of Kennywood’s Sales, Marketing & Public Relations Department. The Director of Public Relations & Social Media will help the intern prioritize tasks and focus on multiple projects and deadlines simultaneously. Preference will be given to current or former Kennywood Team Members studying the fields listed above.
Nick Paradise
Director of Public Relations & Social Media
4800 Kennywood Blvd.
West Mifflin, PA 15122
412-461-0500 ext. 1176
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